August 8, 2013
LinkedIn era

The LinkedIn Era

Who would have guessed that LinkedIn has been around for 10 years? The site that can be dubbed ‘Facebook of the Business World’ just celebrated its decade of success in […]
June 11, 2015
8 Step Marketing Plan infographic

How to Write an Eight-Step Marketing Plan

Interested in learning how to write an effective marketing plan for your business? There are eight easy and essential steps! The eight steps include: identifying your target market, creating a SWOT […]
May 10, 2016
Social Worthy Content Image

Creating Social-Worthy Content

Cinco de Mayo is a perfect excuse to host a fun office party, which offers employees a nice break from a hard day’s work – and we did just that! […]
May 24, 2016
Instagram for B2B

Instagram for B2B

With the amount of information cluttering the news feeds of many social media users, it is important to note the huge impact visual content has on communicating with an audience. […]
July 12, 2016
10 ways to gain more More Twitter Followers

10 Ways to Gain More Twitter Followers

Twitter is a great tool to increase brand awareness, generate leads, and connect with potential customers. The problem? In order to experience its value, you need to have followers. Having […]
August 8, 2019
Ideal Posting Times for social media

Ideal Posting Times

Generating engagement is key to any digital marketing plan. For companies to be successful on social media, they need to be strategic. Drive engagement by posting to platforms at peak […]
October 8, 2019
LinkedIn Strategy

LinkedIn Strategy

LinkedIn isn’t just for job searching.  When used properly, LI can be an invaluable tool in creating an online professional network for both companies, and individuals.  For companies, LinkedIn provides […]
October 17, 2019
Writing For Character Count

Writing for Character Count

Before you begin writing, whether it is for a tweet, a Facebook or Instagram post, or a LinkedIn update, you should know the recommended or mandatory character limits for the […]
April 29, 2020
LinkedIn Sponsored Content

A Five-Minute Guide to LinkedIn Ads

Your Reference Guide for LINKEDIN ADS With so many posts and ads throughout LinkedIn, it can be difficult to decipher what’s actually an ad, and why ad placement on LinkedIn […]
May 19, 2020
How Do I Make Google Like Me

How Do I Make Google Like Me?

“SEO” is frequently thrown around in marketing strategy conversations — but often misused, or misunderstood. SEO, or Search Engine Optimization, is the effort of enhancing your website to improve rankings […]