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May 3, 2016
You may have heard that email marketing is dead; however, email marketing is still a great tool to incorporate into your strategic marketing plan. In fact, 89% of marketers, in […]
March 9, 2016
In a recent post, Jim Coogan, the founder and president of Catalog Marketing Economics, posed a question certainly on the minds of most millenial marketing mavens, “Can catalogs be replaced with only […]
September 30, 2015
It’s the season for trade shows, which means brands are busy planning what kind of statement they want to make at each expo. Several of our clients look to us […]
August 13, 2015
“FDA: Some KIND Bars Not as Healthy as they claim to be” – KIND bars needing to change their labeling following accusations the bars weren’t as healthy as advertised […]
June 23, 2015
“Specialty Foods Have Mass Market Appeal” an article written by Richard Thompson for Gourmet News, The Business Newspaper for the Gourmet Industry, discusses specialty food business’ growth in recent […]
June 16, 2015
You’re meeting with your agency to talk about the new print project and you want to make your time as productive as possible. Here are some typical questions to consider […]
June 2, 2015
Entrepreneur magazine recently published an article titled “25 Signs You Need Help Marketing.” The article discusses common signs that identify businesses who need help marketing themselves. It includes the topics […]
March 10, 2015
At Custom Direct, we’d like to think a client’s success is due primarily to our efforts at branding and marketing their products and services – and this is true in […]