Blog

In our BLOG we seek to offer answers to frequently asked questions, including those you may not have yet thought to ask. We provide insight and perspective to help you improve your understanding and execution of what is needed to grow your business.

October 8, 2019

LinkedIn Strategy

LinkedIn isn’t just for job searching.  When used properly, LI can be an invaluable tool in creating an online professional network for both companies, and individuals.  For companies, LinkedIn provides […]
August 8, 2019

Ideal Posting Times

Generating engagement is key to any digital marketing plan. For companies to be successful on social media, they need to be strategic. Drive engagement by posting to platforms at peak […]
July 18, 2019

What Is Marketing Automation—and Why It Matters

There are a variety of tools a business can use for marketing, so why utilize marketing automation? Mailing lists and social media posts certainly have their place in overall strategy, […]
May 15, 2019

Welcome to the team

My name is Brenna Dunckel, and I am excited to join Custom Direct as their new Marketing Project Coordinator. With a background in recruiting and a bachelor’s degree in Marketing, […]
March 13, 2019

Why Your Website Must Be Mobile Responsive

WHY YOUR WEBSITE MUST BE MOBILE RESPONSIVE Where are you doing most of your web browsing? Are you using a desktop computer, or a mobile device, like a tablet or […]
March 7, 2019

We Won Gold!

We Won Gold! Winners have been announced in the 34th Annual Educational Advertising Awards, and Custom Direct, Inc. has been presented with the Gold Award for Logo/Brand effort in the […]
October 30, 2018

9 Reasons Why Your Online Presence May Need A ‘Refresh’

A well designed website can be one of the most effective marketing tools your business has, to educate and inform prospects and customers, drive leads and produce measurable ROI. The […]
December 22, 2016

Our clients are news makers – and cheese mongers, too.

We’re proud to call Marché a client of Custom Direct. The staff at Marché curates and sells the most wonderful cheeses and charcuterie – and are consistently making news, most recently […]
July 26, 2016

Nonprofit Work – Doing Good by Doing Well

Creating a website for a small business client can be a very rewarding – and challenging – project. Working to define the business goals and achieve the needs of a small business owner […]
July 12, 2016

10 Ways to Gain More Twitter Followers

Twitter is a great tool to increase brand awareness, generate leads, and connect with potential customers. The problem? In order to experience its value, you need to have followers. Having […]
June 21, 2016

Swimming with Big Fish on a Small Marketing Budget

Taking on a new business venture is risky-about as risky as swimming with sharks. One wrong move could turn you into shark bait, or worse, bankrupt. Seeking investors, or bigger […]
June 14, 2016

No One Reads – But Google Does

  The average human attention span is 8.25 seconds, meanwhile the goldfish ranks higher at 9 seconds. Interesting right? The average attention span is declining and no one is reading […]