Sales

82% of trade show attendees have buying power.

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Your sales concept is the big idea which captures an audience’s interest, influences their emotional response, and inspires them to purchase your product or service. Creating an effective brand for your business is the process of developing and refining a long-lasting relationship with your customers.

Custom Direct is an integrated marketing agency focused on growing your company, your sales, your profits and generating new, ongoing opportunities. 

Trade Shows + Events

Your event participation success (live or remote), depends on your show strategy. To maximize your exposure pre-, during, and post-show, we coordinate effective show strategies which include engagement with your target audience. This means we provide campaigns which keep you in front of your prospects with relevant and timely details about your capabilities and services – proving you are the solution they need for their most intense challenges.

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Sales Collateral

Don’t just ‘leave it behind’, showcase your products and services with printed collateral, designed to work in tandem with your digital efforts. A prospective client may need to see your message as many as eight times before agreeing to look further into your offerings. Well-designed and produced sales collateral can help reinforce a consistent message to your sales team while acting as a ‘silent salesperson’ to move the conversation forward.

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