Added bonus?
- You won't hear jargon or marketing-speak
- Your business growth goals are the foundation of a sound strategy
- You'll be working with pros, experienced in marketing for manufacturers, which means you benefit from day one
RESULTS
These client outcomes reflect strategic thinking, creative collaboration, and goal-driven marketing initiatives.
Objective
Before
After
The new Monarc Sport website has transformed the firm's digital presence within the first 6 months post-launch with user engagement scores nearing 40%, meaning almost half of all website visitors remain on the site, navigate to multiple pages and complete a call to action (call, email, form submission). Click here to view the full website.
Website After/Before
Objective
Develop a website with clear navigation and content targeting each of the firm’s primary audiences: Architects, General Contractors, and Elevator Contractors, to build engagement and expand brand awareness. Upcoming trade shows required sales tools for face-to-face meetings and presentations. Each of these primary audiences have very different pain points, and the website and required sales tools had to be specific to each industry while still remaining informative to the company's capabilities.
Before
The existing website and sales collateral did not perform as needed to grow the business. The elevator industry is highly competitive, and modular elevators have been an emerging vertical transportation success for stadiums, schools, and construction projects with specific-site structure elevator requirements. Phoenix Modular Elevator needed a website, and supporting sales tools, which delivered engaging content and access to modular elevator planning resources.
After
The new website delivered tremendous year-over-year engagement improvement, and as the company's digital presence expanded, so too did their brand recognition.The new sales tools included a concise, 4-page brochure, which could also be used as individual audience-specific sell sheets, provided a compelling story to each of the target audiences. A professional, detailed PowerPoint template was developed for trade show meetings for each target audience. Click here to view the full website.
Website After/Before
Brochure
Powerpoint Sample Pages
Objective
Develop an engaging website which provided technical details in an easy-to-understand format for a newly-patented power technology. As part of the website goals, a conditional logic RFQ form was needed which provided users with the ability to inquire about complex project specifics, within the abilities of this new technology.
Before
The existing single page site contained highly technical and detailed information yet lacked in design or information hierarchy, creating user confusion.
After
The new site, including a new logo, branding, and a very specific design story has been extremely well received within the industrial sector. Several large scale projects are currently in negotiation. Click here to view the full website.
Website After/Before
Objective
To create sales collateral, specifically a sell sheet and PowerPoint presentation, which directly promotes a specific service, Turnkey Productions of fragrance systems.
Before
Neither the website, a simple sell sheet nor an old PowerPoint clearly articulated the value of Versachip’s turnkey production services.
After
A sell sheet and detailed PowerPoint, which showcased ‘hidden’ content from the website combined with new content, created a compelling and effective presentation and leave-behind tools.
Objective
To update the existing website with content and design which speaks directly to the target audience, allowing visitors to navigate and find relevant content more easily.
Before
The existing site’s fell short in conveying their capabilities, and as a result, navigation and content, including extensive images, were not used effectively, creating a dull experience.
After
The new site showcases the firm, it’s services and products in an engaging manner. Their patented PERC system was given a much more prominent role on the website. Click here to view the full website.
Website After/Before
Objective
Create sales literature, in the form of sell sheets and a presentation, for a completely new market – FLAVORS and FRAGRANCES – for a firm whose current client list consists of nearly 99% OIL, GAS and PETROLEUM manufacturers.
Before
Nothing existed. The firm’s product line could be used in the ‘new’ industry, but content was lacking for this audience.
After
Sell sheets and a detailed PowerPoint, highlighting how the firm’s product lines can be used in the FLAVORS and FRAGRANCES industries, were produced for use at individual trade shows. Given the new market opportunities, the firm has also found success in promoting these tools internally to its sales and marketing team.
Objective
Recreate the website with a design that better utilizes the resources and information available, using WordPress for ease in future updates
Before
The website did NOT tell the compelling story of the people, products, and services behind Concept2Creation, especially given the target audience of industrial and product designers.
After
A much more informative and professional-looking site, including a new product/design gallery, providing site users with the information they need to move forward in their decision-making process. Click here to view the full website.
Website After/Before
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