March 13, 2019
Mobile responsive website tablet

Why Your Website Must Be Mobile Responsive

WHY YOUR WEBSITE MUST BE MOBILE RESPONSIVE Where are you doing most of your web browsing? Are you using a desktop computer, or a mobile device, like a tablet or […]
May 15, 2019
Brenna Dunckel

Welcome to the team

My name is Brenna Dunckel, and I am excited to join Custom Direct as their new Marketing Project Coordinator. With a background in recruiting and a bachelor’s degree in Marketing, […]
July 18, 2019
Why Marketing Automation Sales Funnel

What Is Marketing Automation—and Why It Matters

There are a variety of tools a business can use for marketing, so why utilize marketing automation? Mailing lists and social media posts certainly have their place in overall strategy, […]
March 18, 2021
Don't Cut It Out - Social Media crop sizes

(Don’t) Cut It Out! : Perfect Image Sizing for Social Media Posts

When was the last time you were browsing in social media and came across a post that had an awkwardly cropped image, or text that was unreadable? Keeping track of […]
August 8, 2019
Ideal Posting Times for social media

Ideal Posting Times

Generating engagement is key to any digital marketing plan. For companies to be successful on social media, they need to be strategic. Drive engagement by posting to platforms at peak […]
October 8, 2019
LinkedIn Strategy

LinkedIn Strategy

LinkedIn isn’t just for job searching.  When used properly, LI can be an invaluable tool in creating an online professional network for both companies, and individuals.  For companies, LinkedIn provides […]
October 17, 2019
Writing For Character Count

Writing for Character Count

Before you begin writing, whether it is for a tweet, a Facebook or Instagram post, or a LinkedIn update, you should know the recommended or mandatory character limits for the […]
November 14, 2019
Get more leads

Learn the Truth About Lead Generation

Nearly 70% of today’s industrial buyers make purchase decisions before ever reaching out to a salesperson.
December 3, 2019
Why B2B Marketers shouldn’t ditch their Print Catalogs

Why B2B Marketers Shouldn’t Ditch Their Print Catalogs

Today, everything is digital. But that doesn’t mean print isn’t effective anymore! Sending your customer or prospect your latest catalog which includes your newest products serves as a starting point […]
March 4, 2020
Rust-Oleum Catalog

CATALOG DESIGN 101 – A Good Place To Start

Is your catalog a successful sales and marketing tool? Are you creating recognizable brand awareness? If you are considering creating a catalog or want to make sure you have catalog […]
April 8, 2020
Manage your social media with a content calendar

Help Manage Your Social Media with a Content Calendar

Is your catalog a successful sales and marketing tool? Are you creating recognizable brand awareness? If you are considering creating a catalog or want to make sure you have catalog […]
April 14, 2020
Social Awareness

How Brands Can Show Awareness During the Coronavirus Pandemic

The coronavirus has led to massive shifts not only in the way companies are doing business, but the way people are living. Being in touch with how your customers are […]
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